VI Logo Guidelines

 

   Guidelines for Logo Usage

Certified Vibration Analysts
Members
Chapters
International Representatives

    
 
The following guidelines explain the requirements and prohibitions associated with the use of the Vibration Institute logo.  These guidelines must be followed and adhered to at all times when using the logo to promote any affiliation with the Vibration Institute.  If there is any question pertaining to use of the logo, it is the responsibility of the individual and/or organization to contact and obtain approval from the Institute staff office.  Please allow a minimum of five (5) business days for approval of logo usage.
 
Failure to adhere to these guidelines can result in serious consequences to a certified vibration analyst, member, Chapter or International Representatives’ standing with the Vibration Institute.
 
 
Definitions:
 
Certified Vibration Analyst:            An individual who holds a valid and current Vibration Institute certificate in Category
                                                            I, II, III, or IV, participates in ongoing professional development, and follows the
                                                            Institutes Code of Ethics.

 
VI Institute Member:                        An individual who is currently in good standing as a member of the Vibration
                                                            Institute.
 
VI Chapters:                                     A Chapter is an organization with whom the Vibration Institute has entered into
                                                           an ongoing relationship/agreement and who engages in educational, scientific,
                                                           investigative, literary, philanthropic and charitable pursuits that are directly related
                                                           to the stated purposes of the Vibration Institute within the state they reside in.
 
International Representatives:     A formal agreement and working relationship between the Vibration Institute
                                                           and an individual and/or organization in a specific region of the world that
                                                           provides Vibration Institute training and certification while adhering to all
                                                           established Institute policies and procedures.
  
Integrity of the Logo:
The Logo may not be modified in any manner.  No additional material or text may be placed immediately adjacent to or inside the Logo.
 
If the information contained in this guide is not clear, it is the responsibility of the individual or organization to seek approval from the VI Staff Office for all materials containing the Logo prior to production.  This approval is limited to placement and usage of the Logo and does not constitute an approval of the individuals or organizations compliance with the Institute’s Bylaws, Code of Ethics, policies and procedures.  Please allow a minimum of five (5) business days for approval of the Symbol usage.
 
Placement of the Logo:
All qualified users of the Logo must take steps to ensure that it is not placed on any item, print or electronic communication in such a manner as to give the appearance that the logo is owned or controlled by any entity other than the Vibration Institute.
 
  
Style and Size of Logo:
When reproducing the Logo it must be done as follows:
·         Type Style – Arial Italic
·         Pantone® ink colors – Blue 295C and Blue 295U (unless printed in black)
·         Reproduction of the Logo may not be more than twice the size of the name of the certified vibration analyst,
          member, Chapter or International Representative.
 
General Use by Certified Vibration Analysts:
The Logo can be used to designate affiliation with the Vibration Institute and can include:
·         The individuals name
·         The category level certified to by the Vibration Institute
·         Certification expiration date
·         The service trademark designation (®) in close proximity to the Logo
 
The Symbol may be used on:
·         Business cards
·         Personalized labels
·         Business forms
·         Business stationery
 
General Use by Members:
The Logo can be used to designate affiliation with the Vibration Institute and can include:
·         The individuals name
·         Member in good standing with the Vibration Institute
·         The service trademark designation (®) in close proximity to the Logo
 
The Symbol may be used on:
·         Business cards
·         Personalized labels
·         Business forms
·         Business stationery
 
General Use by Chapters:
The Logo can be used to designate Chapter affiliation with the Vibration Institute and can include:
·         The complete Chapter name
·         Vibration Institute Name of Chapter
·         The service trademark designation (®) in close proximity to the Logo
 
The Symbol may be used on:
·         Brochures and promotions relating to Chapter meetings/events – See advertising below
·         Chapter officer business cards
·         Gifts for Chapter speakers
·         Chapter labels
·         Chapter forms
·         Chapter stationery
·         Chapter Web site
 
 
 
General Use by International Representatives:
 

 
The Logo can be used to designate International Representative affiliation with the Vibration Institute and can include:
·         The complete International Representative name in close proximity to the Logo
·         The service trademark designation (®) in close proximity to the Logo
 
The Symbol may be used on:
·         Brochures and promotions relating to International Representative training and certification – see advertising
          below
·         International Representative business cards
·         Gifts for speaker
·         International Representative labels
·         International Representative stationery
·         International Representative Web site
 
Use of Logo in Advertisements:
In addition to the “general uses” described above, the Logo may be used by Chapters and International Representatives in advertisements such as direct mail, yellow page ads, electronic and print advertising.  At no time is the Chapter or International Representative permitted to state the Vibration Institute is a sponsor and/or has endorsed the content of the advertisement. 
 
·         The trademark designation (®) must be included whenever the Logo is used. 
·         The Logo must not dominate the advertisement in which it is used or create the impression that it is
          sponsored, endorsed, or paid for by the Vibration Institute.
·         The Vibration Institute is not responsible, nor liable, for the content of the advertisement
                                    
It is the responsibility of the individual to ensure the use of the Logo meets the guidelines of the Vibration Institute Bylaws and Code of Ethics.
 
If the advertising information contained in this guide is not clear to the individual member, it is the responsibility of the member to seek approval from the ASPS Executive Office for all materials containing the Symbol prior to production.  This approval is limited to placement and usage of the Symbol and does not constitute an approval of the Member’s compliance with the Society’s Bylaws and Code of Ethics.  Please allow a minimum of five (5) business days for approval of the Symbol usage.
 

 
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